Boohoo.com – Seamless TUPE & Brand Integration
Booho.com17 JUN 2026

Boohoo.com – Seamless TUPE & Brand Integration

Boohoo.com, a leading online fashion retailer, underwent a major transformation by acquiring the Debenhams and Arcadia brands. Orange Sky HR stepped in to manage the entire TUPE process, ensuring seamless employee transfers and compliance with employment law.

Key achievements:

  • Successfully transferred 2,500+ employees across 3 brands via TUPE

  • Led large‑scale redundancy programmes affecting 400+ roles

  • Ensured full legal compliance and minimised disruption

  • Maintained employee morale through empathetic communication